by Susanna | May 10, 2024 | Social Media Marketing, PR and Marketing Tips
In the fast-paced world of social media, navigating the storm of public opinion can be a daunting task, especially in a country as socially connected as Singapore. With the rise of fake news, online trolls, and constantly evolving algorithms, businesses and...
by Susanna | May 6, 2024 | PR and Marketing Tips
In the competitive world of luxury brands, securing positive media coverage can be a game-changer. Affluence PR, your trusted partner in luxury public relations, understands the nuances of crafting media pitches that resonate with journalists catering to...
by Susanna | Apr 12, 2024 | PR and Marketing Tips
In the ever-evolving landscape of digital marketing, press releases remain a potent tool for disseminating information, building brand credibility, and generating media coverage. However, simply crafting a press release is not enough to ensure success. To truly...
by Susanna | Apr 5, 2024 | PR and Marketing Tips
In the fast-paced and interconnected world of business, crises can strike at any moment, posing significant challenges to a company’s reputation and operations. Whether it’s a product recall, a data breach, a scandal involving top executives, or a natural...
by Susanna | Mar 22, 2024 | PR and Marketing Tips
In the bustling landscape of Singapore’s business environment, establishing and maintaining brand authority is crucial for companies aiming to thrive amidst fierce competition. With the ever-evolving dynamics of consumer behaviour and technological advancements,...