by Affluencepr | Nov 19, 2021 | Uncategorized
When the market is already saturated with paid advertisements, what can you do to make your business stand out? Public Relations (PR) is sending the right messages to the right place and the right people, which results in a more reliable brand reputation....
by Affluencepr | Oct 11, 2021 | PR and Marketing Tips
Who exactly is Gen Z? Gen Z is the newest generation to be named and were born between 1997 and 2015. They are currently between 8-23 years old – how young! But, do not belittle these young people. One expert says “Generation Z is one of the most powerful consumer...
by Affluencepr | Sep 2, 2021 | PR and Marketing Tips
A PR campaign is a campaign that strives to raise awareness of a product or service, informing the public news about a certain company or organisation, reaching out to a larger target audience, or bettering the reputation of a brand. Or in short, something that every...
by Affluencepr | Aug 13, 2021 | PR and Marketing Tips
With every product launch or new announcement, all businesses hope that it will go out with a bang, getting as many eyeballs, footfall, clicks, likes and shares as possible. A positive and news-worthy launch will set the tone for the rest of the brand’s campaign....
by Affluencepr | Jul 13, 2021 | PR and Marketing Tips, Behind the Scenes
When it comes to earning the public’s trust in your brand, there is surely no shortcut! Inclusivity and diversity in one’s brand are crucial in gaining the trust of people. In 2021, brands demonstrating inclusivity should not be rare. Rather, it should be the norm!...
