Trendy Ayam Penyet (Far East Plaza)
For their second anniversary, the owner decided to drum up media awareness for her outlet and raise its profile. This Wong Solo is the first franchise outlet to have a youthful and dynamic ambience – the brainchild of the Singaporean franchisee. We played up on the fact that the café is uniquely trendy and appealing to the youth crowd to interest the press in writing their story. We even created a beautiful egg crate for her Lucky Egg promotion!