Public Relations Strategies for Chinese New Year
In Singapore, as in any parts of Asia, Chinese New Year is HUGE. The lead-up to Chinese New Year here in Singapore is palpable, with many malls and retail stores…
Top 3 PR Trends To Watch in 2018
With the sweeping changes taking place in the media industry all around the world, the media – and PR – landscape in 2018 is shaping up to be quite different.…
Why Christmas is Great for PR!
It is the Christmas and New Year period, and you may be preparing for your business to wind down for the festive season. After all, most businesses do so in…
How to Effectively Monitor Your Brand’s Reputation
Reputation management is probably the most difficult aspect of running any type of business. Regardless of a company’s size, be it a one-man enterprise, a partnership, or a corporation, having…
Each-A-Cup Blogger Event | November 24, 2016
Each-A-Cup is bringing new flavors for the holidays and our bloggers were the first to have a taste! Yesterday, Each-a-Cup held a product launch for bloggers and everyone seemed to have…
What We All Can Learn About the PR Disasters of 2016
People say that experience is always the best teacher. True, you would need the correct theories and ideologies to make sure you do what society accepts as the right thing.…
Sufood Media Tasting | November 10, 2016
Sufood, the first vegetarian concept restaurant and the largest F&B operator in Taiwan, opened a branch in Singapore this year. Yesterday, they held yet another successful tasting event for the…
Enhancing Your Reputation by Following the Most Basic PR Rules of the Trade
Over the years, the rules of Public Relations have evolved and been through some changes. As a result business owners, have been doing all they can to keep up with…
Andromeda Asia Photoshoot (BTS) | October 28, 2016
Photoshoot for Andromeda Asia jewellery went out really well! Below are some of the behind the scenes photos from the shoot. For more updates on the latest in #singaporePR be sure…
Design Excellence Awards 2016 | October 27, 2016
The 2016 Design Excellence Awards Singapore happened yesterday and our Affluence PR and Eminence Events team were all present to ensure the success of the event. Congratulations to all the…