by Say | Jan 20, 2021 | Media Events, Uncategorized
Celebrate Chinese New Year 2021 with a “bang” at Peach Garden with new menu items such as the “Heng Heng” Million Dollar Yu Sheng, featuring a crispy cracker dome which is smashed open to reveal a bed of premium Yu Sheng ingredients, topped off with an auspicious...
by Say | Jan 20, 2021 | Media Events
Canopy takes root at HortPark with the opening of its second outlet nestled in the lush greenery of Singapore’s gardenscape. Canopy HortPark offers a heightened garden dining experience within the green walls of its indoor, alfresco and retail space, seamlessly...
by Affluencepr | Jan 17, 2021 | PR and Marketing Tips
People aren’t travelling. Customers are shopping online. Everyone is glued to their phones and social media. 2020 is a different year but change has always been a part of Public Relations (PR). With increasingly discerning customers and stiff competition in every...
by Affluencepr | Dec 27, 2020 | Media Events, PR and Marketing Tips, PR Case Studies, Behind the Scenes
“It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of light, it was the season of darkness, it was the spring of hope, it was the...
by Affluencepr | Nov 13, 2020 | Media Events, Behind the Scenes
For those who can imagine a world where bubble tea was not commonplace and could walk a few feet without seeing a bubble tea counter greeting customers with the refreshing thought of gulping down a smooth, aromatic and delicious cup of milk tea with orbs of tapioca...
by Affluencepr | Oct 21, 2020 | Media Events
Tam Jai International Co. Limited raises temperatures in its first foray outside Hong Kong with the launch of TamJai SamGor Mixian (“SamGor”) in Singapore. The Michelin-approved, award-winning household noodle brand from Hong Kong adds on to its 66 native outlets to...
by Affluencepr | Oct 19, 2020 | Media Events
Happy Cup opened their first outlet in Singapore in 1996, making their mark with 45 stores opening in quick succession at the turn of the century. At the height of the bubble tea fame in the first few years of the millennia, there was a bubble tea shop at almost every...
by Affluencepr | Oct 16, 2020 | Media Events
Grandma huddles over a giant seasoned wok with a metallic ladle which she wields with a wizened hand. The fragrant aroma that perfumes the air is not of her home-cooked dishes but a viscous mixture of plump tapioca pearls which she stirs with effort, and with love....
by Affluencepr | Oct 14, 2020 | Media Events
Dining is one of the simple pleasures in life, and Keith Lee has a simple goal of making quality Italian food affordable for Singaporeans. His passion has led him to start, and fail, his very first Italian F&B venture almost 20 years ago. But that did not deter...
by Affluencepr | Oct 6, 2020 | Media Events
While we were kept behind our laptops within the confines of our homes during the Circuit Breaker and gradual re-opening of Singapore which seeped into the months of July and August, there was something that we sorely missed – media events! Media previews, product...
